This is exactly what I feared. …. Crap

There's still got to be a business model behind these high 'estimates'. Unless the streaming model pays solid dividends, I don't see this happening. The economy is slated to slow to a crawl, margins will be reduced, entertainment spending will drop, interest rates will climb, balance sheets will be strained, borrowing will drop, much MUCH more pessimism on spending than optimism. I'm just not in that ballpark of optimism. I'll believe it when I see it.
 
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That depends on whether or not the bidders consider that our product and the B1G product are indeed the same product.
I expect the Big 12 to get a lowball offer from ESPN and I fear we don’t have any better options. Big 10 teams will make 66.7 million per school. How much will the Big 12 teams make with their new deal? 10-15 million?
 
I expect the Big 12 to get a lowball offer from ESPN and I fear we don’t have any better options. Big 10 teams will make 66.7 million per school. How much will the Big 12 teams make with their new deal? 10-15 million?
As the economy slows and inflation climbs remember 1 billion is really 900 million with 10% inflation. That aside, the smart move in a down economy is to spread your dollars per viewing streaming audience. Not risk growing an audience to match exorbitant bids. I believe when push comes to shove, things will balance out a bit more.
 
Rising tides raise all boats. This will mean a bigger payday for all the other conferences as well. With Amazon coming on board there will be plenty of other suitors. Demand for college football isn't going anywhere, and when other networks can't get SEC and B1G they'll start bidding over the 3rd best option, the Big XII. I don't think the relative difference in pay will be all that different than what it is now. I guess we'll see.
 

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