Okay, I understand your answer now. However, I don't think Cyclone06 was talking about non-donors getting better seats than they have now, but rather getting better seats than donors. Or maybe I misunderstood there, too.
Yes, sell out the donor sections. Make them smaller, to fit the actual donor level. OR leave the donor sections the size they are, and when mini-packs are offered, DO NOT allow them to contain seats in donor areas. People will see some of those seats open game after game and ask about them next year, leading to increased donor/season ticket sales. If the only way to buy a seat is to have a donation at the level it commands, eventually either people will donate for an opportunity to sit there or the donor sections will be reduced in size.
Or not.
I get what you guys are saying, it's just that the athletic dept is always going to drink the kool-aid and believe donations will increase.
Let's say you reduce the amount of donor seating we have now and only donors can sit in the donor sections. For this upcoming year, it'd probably be fine. But what if 4 or 5 years down the road, the team gets better, ticket demand increases?
Well the athletic dept will then increase the amount of donor seating again. You will have the effect that happened not too long ago, where you'd force people to donate or to donate more to keep their seats. When my friends went from donating $100 to $250, they were kind of ****** about it, but still did it. If their seats went back to $100, they'd be happy, but if 2 years later they bumped it back up to $250 then they'd be bothered again and may not donate at all. It's a matter of business to incrementally increase donations, but the effect of slashing and raising prices will be negative.
I think offering seats in donor sections helps with minipack sales. Casual fans want to get decent seats, and there are a lot that hate hillsides. If the Cys Pack and End Zone do not have a lot of availability, then I think it makes sense to put people where the seat is open.
Again, I view the whole mini-pack sales thing as something that the athletic department would ideally NOT want to do. I view these as trying to cut their losses. They are season ticket seats they could not sell, and they could not collect donations on.
The combination of this rebuilding combined with the economy I believe has a big effect on these season tickets. Let's face it, there aren't 30,000 hardcore football fans. There are a good amount that are casual fans, that only want to go if the team is going to be good.
My friends parents in law are a good example. They get season tickets every year and live in Ankeny. At the beginning they will go to the games. Once the team starts to fade and/or if they stop going. They still renew, but money isn't that big of an issue for them. There are others who behave in the same way, but the money is more significant and may opt not to renew.
Now, going back to the original issue. What you are displaying is the nature of our society. You don't really care about where you are at, you care where you are at relative to people around you.
It isn't good enough that you donate money, help the department, and get pretty good seats. If someone who donated less got those same seats, then it's giong to bother you. You can't be happy with your status, but only your status relative to those around you.
I don't know you guys, but I would assume that if you made enough money to pay all of your bills, live comfortably, pay for your kids college, have enough for retirement, etc., you wouldn't feel good about it if everyone around you was able to do so but took an easier route. Instead of looking how great your life is, it's just all about how those lazy bastards are at the same level as you but did less.
You are the only ones who can control how you feel. Donating to the department helps a lot. It goes a long way. If knowing that you're helping the department achieve it's goals more than some of the others around you doesn't make you feel good, then that's the way you feel and honestly there's no way to change that.
Life isn't fair. Some people go to school for 10 years to make $150,000 a year. Others may come up with a brilliant idea and become millionaires.
Is it fair that you pay what you do to get your seats and others pay less to seat in similar seats for a portion of the season? No. But if you enjoy your seats, have fun at the game and are able to afford to do it does it really matter that much? Are you honestly allowing for people you don't know that happen to not donate ruin your experience? I had hillside tickets for the Nebraska game, but I snunk to seats on the 50 in an expensive donor section. From looking around, everyone around me still had a good time, and I didn't ruin their day...
You can't control what others do, but you can control your attitude. You guys are lucky you can be in a position where you can donate money and get season tickets. Others of us are behind on our bills, getting creditors calling us every day, and stressing out about more important things in life. There are a lot of people that would switch places with you.
Now you don't want us to say that you're fortunate, but you are. Obviously you don't feel that way, but if you look around, step back and realize the important things in life, you will see that blowing a gasket over football tickets is petty.