Assuming it’s those schools with BYU instead of Memphis, I think you maybe go:
East: ISU, Kansas, Kansas State, Cincinnati, West Virginia, UCF
West: Oklahoma State, Texas Tech, TCU, Baylor, Houston, BYU
My initial impression was that the divisions would be imbalanced doing it this way but I think they’re fine really.
Work the scheduling so that everybody in the East gets at least one game in Texas every year.
I posted my take on this earlier with BYU subbed in for Memphis, and the West was BYU, KU, KSU, OSU, Tech, and TCU. The East was ISU, Cincy, WVU, UCF, Baylor, and Houston. Same reason as I just shared for chopping Texas across the divisions. Do protected rivalry games for ISU-KSU as well as Tech-Houston and BU-TCU at a minimum.