That's the thing people are ignoring - eventually these conference payouts are going to get so excessive that the TV networks won't be able to keep increasing them at the next deal - or they might even go down. What happens when Michigan, Ohio St, Alabama, Georgia, Texas, OU, and others suddenly have to make less money than they were previously making? Fans of the smaller Big 10 and SEC schools will tell you that they will continue their benevolent attitudes towards the rest of their conference. But will that really be the case when ESPN continues to whisper in their ears "we can get you more money if you leave the dead weight behind?"