Here's something that people can do to support our players and help them get a bit of money. $55 doesn't seem like a bad deal and hopefully McDonald gets a decent cut of the proceeds. If you don't have a kid, sponsor one of your friends' kids. Or hell, you could probably sign up a 'kid' that doesn't show up (assuming there's no limits on attendees).
As an aside, this type of thing is much more in line with what NIL should be. We are going to have to play the ugly game, but this seems to me to be a good way to contribute.