What if there was equal revenue sharing starting in 1995 and a Big12 network was created? And it added a couple more schools such as BYU and TCU instead of schools freaking out and leaving when the B10 announced they were looking to expand? It would have marquee brands of OU, UT, TA&M, BYU, Neb. It would have the entire state of Texas locked down and the national following of BYU. What kind of money would it be bringing in right now? I doubt it would equal B10 and SEC revenue but it would be pretty close and very stable. Instead, Texas had to poison the well and damage other schools all so they could eventually leave for the SEC and equal revenue sharing that they wouldn't tolerate in the B12.
What if there was equal revenue sharing when the Big 12 was formed?
- Thread starter OPButtrey
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The reality is, B12 has already been a close #3 for the last 15 yrs. Rev/School has remained competitive with the B10, SEC...
Here are the numbers:
Couple comments on the numbers:
2006: B12 #1 was an outlier since this included a huge donation (T. Boone) to Oklahoma State. OSU had $241M in total rev that year which was the highest revenue for any single season by any school reported from 2005-2019. No other school reached $200M until 2017 (tex & tex a&m).
$/School: Also, remember that this is average per school. OU, Tex are among the highest in $/school. Tex has been #1 most years. So, they have been able to stay competitive/ahead of with the top brands from other conferences.
Reporting: Reports only include public schools. Private schools do not need to report.
This is based on the 2005-2019 reported revenues per school. The source is USA Today. They now have 2020 data and OSU, Oregon both passed Texas (tex now #3). I have not looked at the numbers for 2020 closely (just noticed they got released)... But high level:
Oregon: +$264M in contributions (Phil Knight?). This added to their "normal" revenue of 130M and put them at nearly $400M. This is the highest revenue ever for any school (surpasses Oklahoma State's 2006 revenue of $241M)
OSU: The main difference between Tex vs. OSU year to year, tex media rev is down ~12M, OSU is up ~7M and contributions increased 20M and ticket sales increased 7M for OSU as well. Note that this is for the school year 2019/2020 so still had the football ticket revenue and much of the basketball ticket revenue (obviously everyone missed out on the post season revenue).
NCAA Finances: Revenue & Expenses by School - USA TODAY
Which are the most profitable college athletic programs in the country? See a ranked listed, including total revenue and expenses. Brought to you by USA TODAY.
sports.usatoday.com
Texas is a diva and I wont miss them. My first preference would have been the Big 10 for ISU but the new Big 12 is going to be so much better and balanced without perpetual underachieving Texas or the juggernaut in Norman.
I don't/won't miss Texas A&M and Texas. Nebraska, Oklahoma, Missouri, and Colorado I do, but there are reasons to not be completely sad about each of them being gone.
There is no question the tipping point for the B12's "demise" was the voting block of UT, A&M, NU and OU refusing to take Kevin Weiberg's recommendation on creating a B12 Network (and before BTN). All it took was for one of them to vote pro-Network and the B12 more than likely stays intact. So don't point the finger at UT only here.
