One thing these large athletic revenue schools need to be careful about is losing the neutral observer fans.
Last year's championship game had really low ratings. I know this evidence is wrought with small sample size issues and is completely anecdotal but there were a lot of people that I spoke with that refused to watch the game because it was OSU and Alabama (the bullies of the NCAA). I'm sure ratings were great among SEC fans but when you marginalize a large part of the Midwest, Mountain state, and West Coast fans; you are losing a large market.
Last year's championship game had really low ratings. I know this evidence is wrought with small sample size issues and is completely anecdotal but there were a lot of people that I spoke with that refused to watch the game because it was OSU and Alabama (the bullies of the NCAA). I'm sure ratings were great among SEC fans but when you marginalize a large part of the Midwest, Mountain state, and West Coast fans; you are losing a large market.