Fatties and feminists are the only ones that can find a reason to complain about this.
Peloton Ad
- Thread starter Clonefan32
- Start date
Sure. But I don't think overweight people exist in the Peloton universe. That's part of the reason the commercial is so incredibly stupid. It's like they're trying to split the difference between selling a workout lifestyle for beautiful people but also as a means of self improvement and getting in shape. Whatever they were shooting for it missed the mark pretty badly.
I think that was part of the push back. She was already super fit and making it seem like she had a "journey" to better fitness? Took you a year to make no visible progress, lol. Also her sort of......approval-seeking behavior toward the spouse, like she's doing this for him. That's a little icky. I've gotten plenty of workout stuff for gifts - have stuff I want this year - nothing wrong with that if the person wants it. But if DH got me a workout bike so I could look better for him because that's what he wants......nah.
Though I think had they cast someone of a bigger body size.......it'd be even more outrage. Next time show her trying to workout at 5am or getting interrupted during naptime or while a toddler is trying to climb all over it. That would be more relatable. Also, because it would good to know if the toddler can ride too. Otherwise nobody's getting anything done.
Nothing like social media to tell us HOW we should feel about a product and how outraged we should be (smh). It may be a dumb commercial - but not any more dumb than the Lexus commercial where the husband buys his wife a car for x-mas. It was dumb, only because I cannot relate to that. I am in a one-income home (wife has health issues) & am on a teacher's salary, so the Lexus commercial, while well-produced, is "dumb" to me. However, I support everyone's right to disagree with me & am not trying to tell anyone how outraged they should be over Lexus and their ad.
Yeah, if you think there's outrage now, imagine if they HAD done a version like that.
Just like the one where the couple lives in a multi million dollar house in Aspen, CO, and the husband buys 2 $60,000 GMCs.
While I don't disagree with any of this, we are talking about a thirty second commercial here. Hard to develop a ton of depth of character in thirty seconds.
Exercise and routine has many benefits that don’t show up in just how your body looks.
Like someone else said, we don't know the back story. Maybe the Peleton enabled her to go on a Twinkie/Dr. Pepper/bacon sandwich diet and maintain her figure...
I...I think he was just lobbying for naked pics in the next ad.
oh definitely. I think they just tried to do as jbindm said and it falls flat. It's just weird to me. What did she gain or how did it change her? She did a tri? Got into a consistent workout with a busy lifestyle? Spend less time on the stupid vlogging and show me how it helped her reach a goal or how it's way better than the gym because you can get 20 minutes in while dinner is going and your kids are playing. It just seems very dramatic and IDK, cringey? You're nervous to get on the thing but then document every ride to show your hubby how much you loved it. All while looking very pained in a room that makes me want to know where you live that seems both near tropical and all four seasons weather. Not outrage worthy but definitely parody worthy. I hope SNL takes advantage.
That stuff don't matter. The only reason to exercise to look good.
I think had they cut out her showing him the video at the end it would have been more tolerable. I agree the part at the end of feeling the need review her progress and thank him was very odd.
The ad is not offensive at all, but as you point out, does illustrate what Peloton sells.
I don’t think they’ve missed the mark too badly. Peloton has fought against being viewed as an exercise equipment company. Imo they’re embracing being a status symbol and “community” for healthy, well-off people.
Also, not many “health” brands advertise with unhealthy people imo. It’s generally inshape people using equipment or consuming things
Newsflash. People getting in shape are not their target audience. That would be women with high income house holds and selling them fancy houses, good looking people, etc.
I think they might have missed their window being off last week for Thanksgiving and the Internet already having their fun with it. Not many fresh takes left to be had, but we'll see. They have some really funny women in the cast and Jennifer Lopez is hosting so maybe they take a shot at it.
Oh, I don't know. Every Christmas morning, the first thing I do is look out the window to my driveway to see if there is a brand new Lexus with a giant bow on top. Hasn't happened yet, but I have my fingers crossed for this year.
