Hey MVC!Wait it sounds like it did come from the program. So yeah it's definitely Iowa's Super Bowl
http://www.thegazette.com/subject/sports/4-cy-hawk-myths-iowa-doesnt-care-20140910
Ferentz hardly displays a public “rah-rah” persona before any game. His levelheaded approach upsets some Iowa fans, who accused him after losses of not placing enough importance on the series.
But Ferentz’s public comments and actions belie that perception. The program has placed Iowa State posters on doors in its football facility.
“I think the bottom line is for any player or anybody that hasn’t been associated with the game, they need to understand there is a different degree of intensity in this game. That’s just the way it’s going to be,” Ferentz said in 2009. “It’s the way it has been going 10 years back.”
Players seem to agree too
“Coach (Kirk) Ferentz sits us down and said, ‘This is Iowa State, and they don’t like us,’” Iowa senior linebacker Quinton Alston said. “This is our rivalry game — the Cy-Hawk Game — and it’s a big game for the city and the state. So there’s not much to talk about.”
“I just hate Iowa State,” Iowa linebacker Fred Barr said. “I hate those guys. I can’t stand them.
“They’ve been so cocky the last couple of years just because they’ve beaten us a few times. I mean if I even see red, it makes me sick.”
My personal favorite
“When people think rivalries, the first that comes up is Iowa State,” Iowa cornerback Shaun Prater said in 2011.