In my humble opinion I think first and foremost it tells us that Iowa has a strong coaching staff to go along with a strong culture within the program. I've been an Iowa fan for quite some time and the performance and winning they've arrived to this year is truly baffling, to the point where it is simply unexplainable.
Hard to predict or project what ISU would have done with Iowa's schedule this year, but I will note that I think Campbell and his staff did a remarkable job given the hand they were dealt in preseason. Losing your returning starting QB, TE, OL, RB and DL is no joke - and so ISU deserves a ton of credit for keeping it together and thriving. Shows good depth and a tough culture as well.
We all have our one-off games (Iowa's was PSU, ISU's was Oklahoma), but the bounce back is what matters...and I think both teams handled themselves extremely well.