It's a higher percentage than that. You have to remember that most donors will purchase multiple tickets for them/friends/family/clients. Without any inside knowledge I'd guess there's an average of 4 tickets per donor being used, so that brings it down to 12,000 donors (I think I recall reading we sold 48,000 season tickets this season?), so that means about one sixth of the Cyclone Club donors are also We Will donors. Still not good, but we're capturing more of the donating fan base than most realize, I think. That said, still pretty sad numbers.
If we get burnt I worry a lot about it just turning off many of the lower level donors. Rather than motivating more folks to pitch in, I think it would cause a lot of people to ask "why am I paying $___ per month just for us to lose all our players anyways?" and sort of throw in the towel. Folks only have so much in their entertainment budget and most will want to see some sort of return on their investment.
Now if it leads to us building basketball rosters like our current one on a regular basis AND we can retain our returning football players? I'm salivating at that. Keep football players and shop (economically) for basketball players seems to be the best formula for ISU.